For immediate release                                                     Contact:   Susan Maurizio (203) 357-7555

 

WESTIN HOTELS PICKS COLAROSSI

FOR HEALTH CLUB DEVELOPMENT PROGRAM

 

STAMFORD, CT, October 2003 – Internationally renown health club, fitness and spa innovator Glenn Colarossi, chief executive of Colarossi Consulting, was recently chosen by one of the world’s leading hotel and leisure companies to develop a chain-wide standardized program that would enable the company’s guests to participate in a state-of-the-art fitness program at all Westin Hotels.

Working with the parent company of Westin, Starwood Hotels & Resorts Worldwide, Mr. Colarossi has developed the WestinWORKOUT, a comprehensive fitness experience that includes the room’s design, décor and equipment.  There are specific guidelines for the layout of the strength and cardiovascular equipment, along with detailed specifications for room design (wall and floor coverings) and furniture, fixtures and equipment as well as personal audio and video equipment.

 “The WestinWORKOUT is one of the most extensive and detailed branded programs we’ve ever developed,” said Mr. Colarossi.  “It is a huge and important undertaking by us and by Westin, and it shows how much the hotel cares about the welfare of its guests.  It also enables us to show off our own creativity because we’re working with a client that obviously has the guest’s best interests at heart and so we’re able to do things at Westin Hotels that you don’t find at other hotels’ fitness centers.”  The program is an extension of the Westin design concept of “Modern Luxury” at its more than 100 properties, and it emphasizes light, air, function and cleanliness while focusing on convenience, safety, cardio and strength equipment. 

This is not the first time that Mr. Colarossi has been called upon by prestigious property owners to develop a health club and spa facilities.  He’s also performed such services for Four Seasons Hotels, The Mandarin Oriental Hotel Group, Hilton International and others.  He has developed centers in four main segments – Hotel, Residential, Corporate and Commercial – in areas as culturally diverse as the U.S., the former Soviet Union, the Far East and Middle East.    

For more information about Colarossi Spa & Health Club Consulting go to the company website at www.healthclubandspa.com or call (203) 357-7555.

 

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